It all starts with a roadmap and a plan.

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Too many companies market without a plan and whatever success they find, it's by accident.  If your business or non-profit doesn't have a detailed marketing plan, with goals and metrics for success, you are building a bridge without a proper foundation.

Strategy Plus builds roadmaps with a goal in mind and a way to measure success.  If your goal is to increase customers or donors, then what are you doing to reach those most likely to respond?  Are those efforts working?  How do you know?

The plan we recommend may be a combination of what you've done before and things you haven't tried yet.  We will work with you to build on the past successes, and develop new metrics to determine success for your marketing roadmap.  We'll take a holistic approach to digital marketing, looking at your website as a start, then your social media and email marketing as well as your paid search engine optimization and banner ads in various media.

This diagnostic approach will help determine the best strategy to reach the goals you've set.  Our team of experts in website design, social media management, and email marketing will develop tools and techniques especially for your company and your industry.  There are no simple "packages" of services.  We custom tailor your roadmap based on your needs and your goals, and the audience you are trying to reach. 

With that in mind, let's sit down and talk about your company and your goals, and let's put together a strategic roadmap that gets you from here to there.